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E-scooter company Veo withdraws from Bloomington

If recommendations are made this winter, the companies' operating licenses will be renewed around February.
If recommendations are made this winter, the companies' operating licenses will be renewed around February.

VeoRide, one of three shared e-scooter companies that have served Bloomington, is no longer doing so.

The company confirmed Tuesday it has dissolved its partnership with the city, despite the Bloomington Board of Public Works renewing its operating license last August. 

In an emailed statement, Veo representative Paige Miller wrote, “It was Veo's pleasure to serve Bloomington. However, market conditions led us to make the decision not to seek a permit renewal in Bloomington. Our exit from Bloomington was in line with our contractual obligations and was done in cooperation with the city and community partners.” 

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Andrea de la Rosa, Bloomington’s assistant director for small business development, said Veo and the city discussed ending their relationship as early as January and the company officially withdrew in February. 

“As they were operating in a market with two additional companies, they decided that the best course of action was to withdraw from Bloomington and focus on cities where they were the only operator or with fewer micro-mobility operators,” de la Rosa wrote. “It has been an amenable parting of ways, and we are open to working with VeoRide in the future.” 

Two other e-scooter companies remain in Bloomington: Bird and Lime

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De la Rosa said Veo did not pay a $10,000 operating fee for 2024, a city requirement. She added revenues from e-scooter companies have decreased since the city has limited the overall number of vehicles per operator. 

Those funds have been used to pay for e-bike and e-scooter parking corrals the city installed last year

Miller said Veo “look(s) forward to serving the community in the future should circumstances allow.” 

Veo still operates in West Lafayette and in Champaign-Urbana and Carbondale, Illinois.

Lucas González is a multimedia journalist for Indiana Public Media. He covers Bloomington city government. Lucas is originally from northwest Ohio and is a Midwesterner at heart. Lucas is an alumnus of Wright State University in Dayton, Ohio. Before joining Indiana Public Media, Lucas worked at WRTV, The Times of Northwest Indiana, The Salisbury Daily Times, and The Springfield News-Sun.